As a business owner, you quickly come to realize the value of security, especially as it relates to your office, retail stores, or any other business facilities. Yet all too often, business owners seem to forget that it’s equally important…
Blogs can do more than just keep customers up to date on the latest company news and activities. When done correctly, they can increase your website’s traffic, position you as an expert in your industry, provide people with a glimpse…
Cyber-attacks are becoming more common and sophisticated every day. Protecting your website from hackers is vital to keeping customers safe, as well as safeguarding any data they enter while on the site. One way that we can secure a website…
In this post, we’ll explore how to use Grammarly to improve engagement on your website. It doesn’t matter if your website is a blog or a web store; Grammarly can help you increase conversions. You don’t even need a paid…
In today’s increasingly digital world, we’re constantly seeing stories about hackers and data breaches in the news. If you operate a website, keeping Administrative access to only authorized people is important. Unfortunately, a strong password by itself isn’t enough to…
Split testing, also called A/B testing, is a common practice to test one version of an app, advertisement, landing page or website versus another version. Let’s talk about why A/B testing can be beneficial for your business. But why? Is split…
If you’re scratching your head wondering why your site’s traffic is rising but your sales are not, you can benefit from using heatmaps. Traffic is just one piece of the puzzle in making sales, but it’s one of the most…
When it comes to online marketing, content is usually king. While content can come in many forms, blogging is a mainstay. In fact, 90% of businesses use some form of content marketing, including blogging. There are many reasons to start…
What to Look For When Selecting a Web Host and Hosting Package A reliable website hosting service is a must for any small business owner with a website. The ultimate goal of your website is to attract customers and hold…
“Build it and they will come” may be true for your web store, but traffic doesn’t mean that your site will get sales. Generating traffic to your site, whether you sell goods or services, is just one piece of the…
Do you need a website monitoring tool? A lot of site owners check their site periodically, and if their site is up and running, they’ll never know when their site is down. The problem is that connectivity issues, slow speeds,…
An estimated 88% of people abandon their shopping carts before completing a sale. That’s a tough pill to swallow when you’re trying to improve conversions and sales on your website. While you may not be able to convince every customer…
CallRail and Call Tracking Metrics are both powerful call tracking tools with robust features that help businesses make sense of their calls. If your business generates most of its sales through calls, these metrics can help you increase conversion rates…
You Need A WordPress Maintenance Plan! WordPress websites are not “set and forget” websites. It’s a known fact that a website is an absolute must for your business to succeed in today’s world. If you can’t be found online, it’s all over.…
How can a live chat widget increase sales or leads on my website? Have you ever been on a website, seen a product or service you were interested in, but had a simple question that was holding you back from…
Website accessibility isn’t anything new, nor is following ADA compliance when conducting business. However, having an ADA compliant website is still a “new” idea to many businesses online, but that is expected to change over the next few years. In…
With 97% of consumers carrying out online research before making a purchase, your website has never played such a significant role in your business. Whether you operate an e-commerce store or a brick-and-mortar business, your website’s design can have an enormous impact…
Creating websites with a mobile first web design mindset is a must in 2020 and beyond. The mobile device has changed so much of our everyday lives, from the way we search for information, to stay connected, and for entertainment.…
Your website can be the most powerful marketing tool in your toolbelt. You can use it to grow an audience, sell products, generate leads, spread awareness, and so much more. Like any reliable tool, general maintenance is required to keep…
If you’re a business owner with a WordPress website, this post is for you. We understand that business owners are busy people. You can’t afford take the time to test out half a dozen plugins to solve a problem. We’ve…